The process of producing a continuous motion and shape change illusion through rapid sequential display of static images that minimally differ from each other is known as Animation. Gaming is the act of playing games on different available gaming devices like PC, mobile handsets, Microsoft's Xbox, Sony's PlayStation and many other.
Advanced technologies, rapid expansion and creativity are playing a major role in the massive growth of the Global Animation and Gaming markets. The animation and gaming market can be segmented into subcategories within e-Learning, web design, and animation entertainment including; movies, Visual Effects (VFX), TV & Broadcast, and Direct to DVD. Movies are further divided into 2D animation and 3D animation. Gaming takes PC games, mobile games, console games, and online games into consideration.
There is a huge demand for 3D animation across the globe including Europe, Asia-Pacific and Japan, and ROW (Rest of the world) while the U.S. leads the market in animation with about 42% of the world’s share due to the animation big fishes like Disney Enterprises Inc, Adobe Systems Incorporated, and Sony Corporation.
Many hit movie blockbusters such as Planes, Turbo, Epic, Cloudy With A Chance Of Meatballs 2, and Frozen were launched in 2013. This surely makes the power of animation evident. An additional three landed in the top ten highest grossing films of 2013 - yes, live action and animated films - with The Croods at 9th place, Monsters University at 4th, and the mega-hit movie Despicable me 2 which slid in at #2 at the box office, falling just behind Iron Man 3.
source: Madagascar |
Also there is a new outlook for the gaming industry with the growing popularity of innovative online gaming such as massive multiplayer and role playing games. According to Newzoo’s 2013 Global Games Market Report, the $70 billion video game market is growing at over 6% a year. Contributing to this is the emerging indie sector with crowd sourced publishing. Crowd sourced games are developed with the input of fans and independent designers through platforms like Kickstarter, Indiegogo, and up-and-comer ManaCrowd.
source: Prince of Persia (hdwallpapers.in) |
According to Marketsandmarkets, the global animation & gaming market is expected to grow from $122.20 billion in 2010 to $242.92 billion by 2016 at a CAGR of 12.94% from 2011 to 2016. North America leads the overall animation & gaming market in terms of absolute dollar value; followed by Europe due to availability of essential animation infrastructure and advancements in technology. Asia-Pacific & Japan have a smaller market in terms of revenue. However, with increasing penetration of mobile subscriber base and rising government initiatives; the market is expected to grow at the highest CAGR of 19.08 % from 2011 to 2016.
source: Marketsandmarkets |
(reference:
http://www.allvoices.com/contributed-news/16426000-global-animation-gaming-market-worth-24292-billion-by-2016) |
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